When we build our employer brand, we can save time and effort by working in a systematic way. There are some actions that are especially effective ways of moving forward:
* Implement the vision of your company in your employees. Live as you learn. Make them proud ambassadors of your company.
* Find out why your employees are loyal and stay in the company and what it is that attracts new employees.
* Review your recruitment communication. What does your offer look like? What is your message and who do you turn to?
* Communicate the things that make you different from other employers, especially your competitors.
* Make sure that the recruitment follows and is a part of the marketingstrategy of your company.
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