What is your trigger?

Different things give new energy to different people. What is your trigger? Challenges, people, praise, competition, outdoorlife, physical or mental challenges, music...? When you know what gives you energy and joy, you can look for those things and make sure that you get in touch with them more often. You can also let the people around you know about this, so that they can help you with your triggers as often as they can.

As a leader, it is good to know what makes each co-worker tick. In that way it will be easier for you to motivate them. Ask them or observe.

Royal Branding

The Danish architect Bjarke Ingels has created the upcoming VMCP house by Arlanda Airport outside of Stockholm. The balconies of this hotel form abstract patterns which on a distance become portraits of the Swedish Crown Princess, her sister and brother. Cool idea!



Picture: Iconeye

The VMCP-house

This architect is really worth checking out. Watch him speak at TED. Amazing.

Personal branding is growing

The expression "Personal Branding" may not be old. Building an image is an old phenomenon, though. People have done that for ages. It is hard not to. All of us give an impression to the people we meet, whether we like it or not. It is a 24/7-activity.

People talk more and more about personal branding. There is a hype coming up. What we need to remember, is that your personal brand is built from within. You can not construct a brand which isn´t genuine. Well you can, but it will not live for a long time. People will see through your shell quite soon.

If you decide to be in charge of your personal brand, you will need to define your values and goals. Based on this, you can move on to building your image. The more clear and consistent you are when it comes to your personal brand, the easier it is for people in your surroundings to understand who you are and respond to that.

Everything you say and everything you do gives people an impression of who you are. Take charge of your personal brand!

Time to light candles

As we let our own light shine, we unconsciously give other people permission to do the same.

The personal brand of a celebrity

Imagine being a celebrity. How would it be if media were in charge of your personal brand? You would find stories about yourself in the newspaper, on the internet or on TV. Some of the stories would be true, some would be completely made up. Imagine the frustration of having somebody else tell the world who you are, what you stand for and what you believe in.

Our Swedish future queen Victoria is more focused in media now than ever, because of her upcoming wedding to Daniel Westling. Soon we will be able to send the picture of this couple on letters all over the world, as they will be honored with a stamp. More and more people will become interested in the story of Princess Victoria and they will search for information in media. The princess will need to possess a strong integrity in order to keep some kind of private control of her personal brand.

You and I (unless you are a celebrity) have an easier challenge. We can decide to be in charge of our personal brand and work on it, so that we reach our goals faster and easier. It is a fun job - go for it!

Like a boomerang

Everything you are seeking, is seeking you in return.

Bob Proctor

Believe and achieve

Limiting yourself to what you think you can do holds you back and stops growth. You can go as far as your mind will allow - whatever you believe in, you can achieve.

Paul Martinelli